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Brownfields are a real problem which affects the urban appearance of cities and the quality of life of their inhabitants. In Romania, industrial areas were mainly concentrated on the outskirts of large cities, in the immediate vicinity of residential areas. With the closing of factories and the additional population of the big cities, there was a need for expansion of residential areas with a social-economic function. This paper proposes a case study from the classical surveying measurement equipment (GNSS—Global Navigation Satellite System and TS—Total Station) for land use planning of brownfield regeneration projects. The chosen area is in the northwest part of Romania, in Cluj-Napoca, where a former brick factory was closed, leaving behind unaesthetic and unused land. In this paper, it is suggested that a better understanding of the way in which UAV—Unmanned Aerial Vehicle—aerial photogrammetry can contribute to providing information for the design and development of this area. In addition, this study confirms the advantages of effective and practical use of the obtained geospatial information for the design of a residential complex in the studied area, a complex proposed as a sustainable alternative to the former industrial area. Observation and analysis of the differences between the two topo-geodetic works were carried out with the help of UAV technology, such as GNSS—Global Navigation Satellite System and TS—Total Station technology, respectively, to create a topographic plan, level curves, and 3D models made of the building in the study area.
