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Over the past few decades, there has been increasing interest in recording landscape change. Monitoring programmes have been established to measure the scope, direction and rate of change, and assess the consequences of changes for multiple interests, such as biodiversity, cultural heritage and recreation. The results can provide feedback for multiple sectors and policy domains. Political interests may change over time, but long-term monitoring demands long-term funding. This requires that monitoring programmes remain relevant and cost-efficient. In this paper, we document experiences from 20 years of the Norwegian Monitoring Programme for Agricultural Landscapes—the ‘3Q Programme’. We explain how data availability and demands for information have changed over time, and how the monitoring programme has been adapted to remain relevant. We also discuss how methods of presentation influence the degree of knowledge transfer to stakeholders, in particular to policy makers.
